* Keep abreast of rapidly evolving industry and sector trends and clients' challenges to set the direction for automotive strategic marketing plan. Align Innovation Pipeline with Businesss 5-Year Plan to ensure success, Monitor Paper Market: track Dow Paper Coating market share at customer base and develops, communicates and implements effective market share improvement strategies working with commercial leaders, research, technical service and manufacturing to reach financial objectives, Supports efforts to conduct regular, detailed analysis of the market opportunity including - market opportunity analysis and business development / partnership opportunity analysis, Create and maintain relationships with Influence points at key customers and the broader value chain, Competitive Analysis: conduct comprehensive competitive analysis to identify compare Dows strengths and weakness relatively to major competitors and develop strategies to protect Dows existing share and develop proactive campaigns for market share gain, Manage Dow Paper Coatings Profitability: ensure maximum value for our products by conducting profitability analysis and pricing management/guidance, Close working relationship & collaboration with Sales and Technical Service to insure implementation of the strategy and alignment of resources to support the strategy, Develop and maintain viable market segmentation based upon meeting key customer needs. Develop proactive strategies to thwart competitive threats and effectively compete for increased sales and profitability, Lead business development partnership projects and marketing tactics for the Divisions across all Medline stakeholders and with outside stakeholders, vendors, and partners, Assess promotional options, develop budget and future impact of promotional decisions (ROI) and allocate resources appropriately for maximum impact, Frame and lead formal activities that garner feedback from customer advocacy groups in the context of overall strategic business objectives. In marketing, the core goal is to know your product, know your customers and know your client. Shares information and keeps team members and partners informed. Redirect tactics based on analytics, Provide marketing leadership for the region and countries supported and partner with the Product Management and Sales and Support Teams to drive revenue and ensure an outstanding customer experience, Support the marketing and sales organizations in the region through appropriate tools, marketing trainings and others, Develop strong relationships with future customers of products and partner with Scientific Marketing in identifying Key Opinion Leaders and Industry Expert Panels; as well as help manage Tradeshows, User Groups and/or Advisory Groups, May perform other related duties as required and/or assigned, Requires knowledge and skills normally acquired through completion of a Bachelor's degree (B.A./B.S.) Work with the STD and the R&DD to determine core and extended team members for the global species team. Gustavo is a natural storyteller, and this is visible in his work as Copywriter and I am glad to have had the chance to work with him as an Art Director. Creative communicator experienced at building successful global brands and establishing unique business partnerships. Designed and implemented innovative marketing campaigns and personalized fundraising strategies, delivering 50% increase in average client direct-response rates. Strategic Marketing Director Resume Sample 5.0. Reported to Vice President, Sales and Marketing. Enjoy creative problem solving and getting exposure on multiple projects, and I would excel in the collaborative environment on which your company prides itself. Hired to create branding, messaging, positioning, sales processes, competitive analysis, client-facing materials, and custom presentations. Product. Job Details. Average Director, Strategic MarketingSalary $131,790 Yearly $63.36hourly $85,000 10 % $131,000 Median $203,000 90 % See More Salary Information Responsible for the strategic content and driving execution against the STRAP actions and the breakthrough strategies in each years Annual Operating Plan (AOP), Coordinate the combined PMT strategy for focused growth in our targeted high growth regions (HGR) and align with other Honeywell businesses so as to optimize the penetration of sales in new emerging markets, Responsible for leading and creating routine research and analytics with actionable assessments incorporating market, economic, competitor and technology sources so as to guide short term business decision making while developing advanced strategy roadmaps to assess for further growth by offering, region, technology etc, Lead the strategy development for unconstrained new growth opportunities in alignment with the overall business needs, identify significant new breakthrough areas & domains for active investment. Defines project specific time-to-market drivers including customer & market requirements, R&D activity, capital needs, new business models, etc. Understands financials (P&L) and fundamentals of how a business operates, Proactively. Strong executive-level communications skills, 10-15 years of experience in partnership marketing, preferably in TV/media, Advanced proficiency in Microsoft PowerPoint, particularly in crafting compelling presentations, Self-motivated, flexible, and collaborative, Excellent communication & presentation skills, Highly collaborative and creatively driven, Understanding of media/entertainment industries as well as the ever-evolving digital marketplace, Minimum of 10 years of experience in consumer marketing, strategy, media, advertising, marketing research, media or entertainment, Experience in utilizing research to translate into insights for marketing plan, Bachelor's Degree in Broadcasting, Marketing, Public Relations, Communications or related fields, A familiarity with TV ratings and media math (GRPs, reach/frequency, etc. Develop market size, segmentation and opportunity assessments combined with strategies to develop new offerings and go to market plans. Developed strategic integrated marketing plans including: television, radio, print, online, packaging, promotions, consumer rewards, retention and loyalty programs. Supervised staff of 125+ at multiple facilities, to include fabrication/printing team, mobile exhibit team, national convention team, and a band. Objective : Director of Strategic Marketing Professional with unparalleled ability to reinvent, turnaround, and advance companies or products by utilizing strategic planning, marketing validation, and customer-driven product development to achieve maximum results. For example, Raw Material planning with Product Management and Procurement functions is critical to ensure timely delivery and fulfillment goals needed to be successful, Conducts interviews to validate with targeted customers to sell the value proposition of NMD products, develops customized solutions and influence the initial buying decision, Speak convincingly on the value derived from core technologies and technical competencies. Manage rate of change appropriately, Identify M&A opportunities as a tool to further accelerate organic growth, Bachelor's degree in engineering, business, or marketing; MBA highly preferred, 3-5 years of experience in a management consulting firm or premier marketing organization, Experience in managing multiple, complex projects and changing priorities and making sound decisions, Being able to work effectively with cross-functional teams, Focus on creation of external marketing programs and appropriate communications strategy, Provide ongoing brand advice to regional marketing managers, Design systems and processes to monitor and track the success of strategic marketing programs, University degree plus 6-9 years of experience or MBA plus 4-7 years of experience. Philadelphia, PA. Act as thought partner with senior leadership across North America as required to support the development of execution plans against key initiatives, resulting in clear and actionable plans with agreed ownership and accountability. Demonstrates broad and comprehensive understanding of technical and business environments. Other core skills are listed on the resume as business development skills, knowledge of innovative product development, market research skills, and familiarity with SEO and Google Analytics. ), Experience with creating, and executing, comprehensive strategic plans, Masters degree in Electrical Engineering, Computer Science, or related, Experience on video, and vision system architecture, Customer facing experience in strategic marketing, field applications engineer, sales, product marketing, or similar role, Develops marketing strategies and plans with measurable objectives in collaboration with service line leaders and with support of marketing and communication colleagues; scopes and analyzes project requirements; manages budgets and reporting, Works with internal and external resources to strategize on the most effective tactics to meet objectives and to insure the effective execution of the agreed upon tactics, Develops a deep understanding of the referral markets and channels for major service lines and business units; develops expertise in the most effective marketing strategies and tactics to drive desired business outcomes, Develops implementation plans and schedules; works with multi-disciplinary teams to achieve project objectives on schedule and on budget, Provides strategic support and oversight for digital marketing initiatives including SEM, email, social, and display efforts, Provides leadership in project and program planning, Monitors and reports on key performance metrics for strategic marketing activities; adjustment strategies as needed to achieve goals, Works collaboratively with marketing department colleagues, brand management, corporate communications team, web center, health & wellness outreach, administrative and clinical department staff, Proficiency in Google Adwords, customer relationship management (CRM), social, mobile and conventional marketing strategies and tactics are preferred, Demonstrated project management skills, with attention to detail and accuracy, Ability to work collaboratively with marketing team members, business partners and vendors, as well as with administrative and clinical leaders, Highly organized, with a strong ability to manage multiple projects in a fast-paced environment, Able to understand, interpret and report on real estate and economic data, Ability to understand the market trends and analysis particular to our sites and future sites, Ability to analyze resale market trends and competition - understanding of the competitive frame work and the implications on pricing, features, home type, buyer type, Assist in all phases of primary qualitative research (surveys, focus group moderation, etc. Posted 25 days ago Director Brand Marketing - Newport new Make clear all attrbutes that support the Benefit Ladder and the Value Proposition, Coordinate the right product and solutions launching for the specie, Make part and follow up those specie priority projects, Portfolio analysis, its competitiveness and product life cycle evaluations, Drives a value based pricing culture and capabilities to measure value delivered and captured; challenges the business on new ways to create and capture value, Measures and manages product mix portfolio to maximize results, Applies business and financial acumen to influence business with portfolio of products, services, and customers, Develops effective, easy to implement go-to-market plans that guide commercial/sales teams to deliver results, Completes a strategic workforce plan for marketing and communications. This role will work closely with TA Sales, Marketing and Product management teams . But the right format triggers a click-whirr response. Create a Resume in Minutes with Professional Resume Templates, Director, Strategic Marketing & Distribution, Director, Strategic Marketing Resume Samples. Strategic Marketing Executive Resume Writing Writing resume should be fairly easy for marketing executives. In fact, the number of strategic marketing manager opportunities that are predicted to open up by 2028 is 21,800. Here are the key facts about director of strategy resumes to help you get the job: The average director of strategy resume is 757 words long The average director of strategy resume is 1.7 pages long based on 450 words per page. Digital), Develop preferred product portfolios for identified segments by providing accurate VOC and CTQs, Define customer and end user communication tools to create pull through marketing, Development and introduction of new go-to-market concepts via the direct and indirect sales channels, Set Pricing Recommendations together with country Product Management, Coach local Sales and Marketing teams for effective execution of Segment Growth Strategies, Analysis on market trends, size, competitive solutions and positioning to define and execute plan to market and development of Long term strategic plans and Annual operating Plans. This proven track record is critical for a successful candidate, The successful candidate will have skills in strategic marketing and market development with experience in assessing, analyzing and solving complex business issues, Minimum 10 years of experience. Held strict accountability for $7.1M annual budget. ), Drive Pearson brand in responsible market segment, Events strategy for responsible area in alignment with North American Geography strategy, Competitive analysis & distinction, win loss analysis for responsible area, Monitor and report on market trends and competition and assess the impact on GLOBALFOUNDRIES business, prepare collateral for sales and marketing organizations, behave as a segment evangelist for the enterprise, Supporting the PMT businesses to operationalize and deliver on existing strategies, Drives the localizing of an integrated product/services value story for all audiences, Work closely with The Walt Disney Company Brand Management team to navigate in/around our Nutritional Food Guidelines and overall corporate policies as it pertains to potential marketing/promotional platforms, Work closely with HWR Business Affairs to manage all legal contracts pertaining to marketing/promotional campaigns, Create/manage all official Rules & Regulations for any promotions/sweepstakes tied to marketing campaigns, Establishes processes to track quantitative and qualitative results of campaigns, events, and other programs; interprets results and adjusts approach to maximize segment/business growth opportunity and ensure value of investments, Aggregates local market and competitor insights, white-space opportunities, health marketing priorities, and multi-cultural opportunities to influence and define local marketing strategy, Develop and track metrics for divisions marketing activities and more broadly co-own key performance metrics for the Molecules, Assist in constituting and maintaining advisory group of teachers, administrators and experts to provide product feedback, Develop name, brand, positioning for molecules that differentiates them from other supplemental products, Develop and construct the research story behind each Molecule, Work with Amplify colleagues and partners to test products with teachers and with students; ensure that early versions of the Molecules are market-tested, Develop and implement inside sales strategy, including telesales and freemium, Work with Amplify colleagues, and independently, to interview potential customers identifying major opportunities and constraints, Strong interpersonal skills, ability to act as a team player and partner, Strong project management, planning and organizational skills, Strong communication skills (verbal, written and presentation), Self-starter able to work independently and manage ambiguity, High standards of performance, attention to detail, and commitment to excellence, Strong PC skills and demonstrated presentation skills (MS Word, MS PowerPoint, MS Excel) Education and Experience, Negotiates and influences the opinions of others at the senior executive level and in external organizations; exercises sensitivity to the audience, Create robust partnerships, leveraging symphony counterparts across NBCUniversal (film, theme parks, NBC entertainment, Cable Entertainment, Comcast, Sports) to drive value for News brands, Develop, propose, and execute strategic marketing programs that drive key promotional efforts, leveraging internal and external assets, Forge external partnerships to get the News Division brands extra reach and exposure, Lead day-to-day operations and partner relationships for key programs, fielding and prioritizing incoming requests, troubleshooting issues and roadblocks, and keeping things on track, Communicate with internal divisions, including Creative, Production, Programming, and Marketing, to manage timelines and workflow, ensuring goals are met under deadlines and within budget, Lead strategic efforts for News Division to support other Gold symphony priority brands, 12 years of progressive leadership experience in marketing, with specific experience in consumer-driven brand marketing and digital marketing, Solid understanding of entertainment brands and brand management, Experience building a category and/or brand preferred, Proactive, energetic, self-starter looking to have a significant impact on business success, Balanced leadership style, a high level of intellectual agility and capacity to generate ideas, The ability to successfully develop and execute programs utilizing both direct resources as well as matrix resources, while investing marketing funds with focus on measured business impact, Success in a matrix organization and a fast-paced, entrepreneurial environment. This way, you can position yourself in the best way to get hired. ), We are looking for a self-starter who thinks creatively, strategically and unconventionally with the ability to energize others, Ability to derive insights from research and familiarity with a broad range of advertising/media tools (e.g. Assembled a group of renowned industry professionals who complement my consultation services, providing insights and solutions for short term needs and long term goals of health care systems. Include the Skills section after experience. Recognized as most strategic person in the company and negotiated 4 licenses over one year; developed creative cost effective business model for licensor's flagship technology. Strong understanding of B2B marketing tools and messaging; knowledge of B2C marketing desirable Bachelor's degree from an accredited college/university preferably in business or a technical discipline. Be actively engaged in the recruiting, hiring, coaching, supervising, and developing of marketing staff for the animal nutrition business, Committed to regional business travel of 40-50% of time, Proven ability to effectively collaborate, influence and lead change, Bachelors degree in an agricultural or business discipline or equivalent experience in business, Creation and continuous maintenance of the annual marketing calendar, Primary internal contact for all global marketing topics, Development and optimization of aligned marketing concepts for all Brands/Gender/Lines within HUGO BOSS AG, Consolidation and coordination of all country-specific requirements as a key component of marketing concepts, Consulting relevant areas (Visual Merchandising, Digital, CRM, Brand) regarding marketing activations including evaluation, Business degree with focus on Marketing or International Management, Minimum 3 year experience within an agency or Marketing Planning within an international company, Experience in project management and creating marketing campaigns within Retail or Fashion/Premium/Luxury segment with a strong focus on customer centricity, Significant work with multiple countries and understanding of country specific and cultural needs within Marketing, Thorough understanding of all communication channels with knowledge of success factors and how to measure, Highly structured yet ability to think conceptually, | HUGO BOSS AG | Marketing & Communications | Full-time | Job experience |, | Germany | Baden-Wrttemberg (DE-BW) | 72555 | Metzingen | Nearest major city: Stuttgart |, Manage and lead establishment and development of strategic alliances for Barcos Operator Experience products within worldwide industrial and government markets, Develop an action plan to analyse and segment Barcos ecosystem and select and expand relationships with global partner companies, and oversee implementation of same, Create joint marketing plans including co-marketing agreements with ecosystem partners and oversee implementation of same, Develop relationships with new Large System Integrators in various regions and market verticals, Review and monitor the productivity and results of relationships with alliance partners, including revenue, performance, and portfolio analysis, Coordinate with strategic partners and customers to maximize the business potential of the relationship, As part of the Global Marketing team, take full ownership and responsibility for certain Strategic Marketing tracks, predominantly, In depth experience in strategic marketing, product marketing, business development, alliance development or equivalent experience set, Must have a strong technical skill set in similar industry or technology, Proven technical knowledge of related products, Knowledge of software technologies and XaaS is a must, BS in Electrical Engineering, Computer Science, Software Engineering, Computer Engineering or related, Total 10+ years of experience, of which 5+ years of experience with datacenter, military, cloud/data analytics SW companies, or government cloud centers as a product marketing manager, sales, or similar, This position involves work on US Government Contracts and/or proposals for US Government Contracts that limit participation to US Citizens.

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